In a competitive business environment there are two types of branding which are critical for Freelancers to master. The first is branding that focuses on your products/services. The bottom-line goal of this overarching branding strategy serves as your north star in terms of all things customer-focused from messaging to customer service to tonality, content, product development and […]
So there I was, sitting next to my five colleagues. Our department was shutting down and leadership was offering a severance package. The decision I pondered for some time was finally forced front and center. Would I stay in corporate America, or would I take this opportunity and make the leap into freelancing? Let me […]
100 respondents* age 18-75 with an income between 10k-250k/year answered as follows: 46% responded with “No” 26% responded with “No, But I’d Like To Be” 19% responded with “Yes, Part-Time” 9% responded with “Yes, Full-Time” Survey Insights What I found most interesting about this survey were the results of the 26% who are not a freelancer […]